The real estate industry is no longer about who can make the most calls or manually manage the largest database; it’s about who can scale the fastest, respond the quickest, and close the smartest. At the center of this transformation is artificial intelligence (AI), which has evolved from a buzzword into the most practical advantage a realtor can have.
Traditional CRMs and cold calling methods, while still functional, are being eclipsed by intelligent platforms that understand buyer behavior, score leads based on engagement, and even coach agents live during prospecting calls. These aren’t just incremental upgrades, they're game-changers. AI tools today don’t just help agents manage relationships; they enhance decision-making, automate entire workflows, and increase conversion rates through precision outreach.
AI-assisted calling has tripled conversion rates for users in the real estate sector. In a market where speed, personalization, and follow-through define your brand, leveraging AI is no longer optional; it’s essential.
This blog dives into the top AI CRMs and cold calling platforms built for modern realtors.
TL;DR
- AI is transforming real estate sales from manual, script-heavy processes to intelligent, automated workflows.
- CRMs powered by AI help agents prioritize leads, personalize communication, and automate follow-ups.
- Cold calling tools with AI features like live coaching, sentiment analysis, and voicemail drops increase call success rates.
- 81% of agents using AI report a 30%+ reduction in admin workload (Freshworks).
- Agents using AI-assisted cold calling close 3x more leads compared to traditional dialers (Convin.ai).
- Top AI tools in the industry include Freshsales, kvCORE, Pipedrive, Convin.ai, and Kixie.
- Realtors embracing AI are scaling faster, converting smarter, and staying ahead of the competition.
Top AI CRMs and cold calling platforms
Freshsales by Freshworks
Freshsales stands out as a robust CRM that blends automation and AI to streamline everyday tasks for real estate agents. With features designed to analyze past interactions, Freddy AI suggests optimal follow-up actions, reducing the chances of leads going cold. Custom property pipelines allow agents to manage buyer, seller, and renter workflows more effectively. Smart email automation ensures timely communication, while the built-in phone dialer keeps outreach within the same platform. Freshworks reported in 2024 that users saw nearly a 29% increase in lead conversions, solidifying Freshsales as a top performer for productivity-focused real estate teams.
Pipedrive
Originally intended for general sales, Pipedrive has adapted well to the real estate sector. Its AI Sales Assistant acts like a digital mentor, offering personalized tips on which leads to follow up with, when to do so, and how to prioritize interactions. Seamless integrations with tools like Zapier help automate tasks across calendars, email, and marketing platforms. With intelligent lead scoring based on behavioral data and an easy-to-navigate visual pipeline, Pipedrive has helped users cut lead response times by 46%, resulting in quicker deals and more meaningful client engagement.
kvCORE
More than just a CRM, kvCORE is an all-in-one real estate platform that includes AI-powered marketing tools and an IDX website builder. The platform monitors user behavior, like website activity to tailor messages automatically, enhancing the chance of conversions. It's smart campaigns send personalized emails and text messages at crucial buying or selling stages. Automated follow-up systems, including texting triggers, further boost engagement. Brokerages using kvCORE have reported a 40% reduction in lead drop-offs thanks to its behavior-driven, AI-based approach.
Realvolve
Realvolve appeals to relationship-driven agents who prioritize meaningful client interactions. The platform’s predictive reminders help agents maintain top-of-mind awareness with leads and clients. Its workflows dynamically adjust based on where clients are in the sales cycle or how they behave, while a built-in relationship scoring system identifies the most valuable long-term connections. Teams using Realvolve have reported a 25% increase in client retention within a year, making it an ideal choice for agents focused on fostering repeat and referral business.
LionDesk
LionDesk provides a simple, high-speed CRM experience enhanced with AI-driven features such as intelligent lead prioritization and multi-channel outreach tools. It helps agents stay ahead by identifying high-potential leads in real time and automating text responses to maintain engagement. Additionally, its video email capabilities add a personalized touch that can stand out in a crowded market. LionDesk users have reported a 20% increase in engagement during early interactions, which is critical when first impressions matter most.
2. Top AI Cold Calling Tools for Realtors
Convin.ai
Convin.ai enhances cold calling with its AI conversation analytics that transcribe and tag calls in real time. What makes it unique is its live coaching capability, which provides agents with prompts during the call to help navigate conversations more effectively. It also tags objections to refine future scripts and follow-ups and uses smart scoring to evaluate call quality and agent performance. Real estate professionals using Convin.ai have seen their conversion rates triple, thanks to these insights.
Kixie
Kixie is a CRM-integrated power dialer that boosts calling efficiency with AI features like voicemail drops, local presence dialing, and automated SMS responses. The local presence feature improves the chances of calls being answered by displaying a local number. Kixie also automates post-call text follow-ups and syncs with CRMs for seamless tracking. Agents have experienced a 53% decrease in the time it takes to connect with leads, allowing for faster sales cycles.
Mojo Dialer
Mojo Dialer remains a favorite among real estate teams due to its high-volume calling capability and newly integrated AI features. The platform now offers lead prioritization and optimized call scheduling, helping agents focus on the most promising prospects. Its triple-line dialer maximizes call volume, while real-time dashboards offer performance tracking to refine strategies. With Mojo, users have reported a 27% improvement in talk-time efficiency, allowing them to spend more time with qualified leads.
Balto
Balto provides real-time support during live calls by coaching agents through objections, maintaining compliance, and assisting with scripts. These tools are particularly helpful for newer agents or those in highly regulated markets. The platform adjusts in real-time based on conversation flow, helping agents stay on track. This level of support has resulted in up to a 35% increase in qualified conversations, driving better close rates.
PhoneBurner
PhoneBurner simplifies cold calling through features like one-click dialing, automated voicemails, and built-in CRM integration. Its AI tracks conversion trends and automatically updates lead statuses, helping agents stay organized and efficient. With streamlined lead routing and automation, PhoneBurner users report achieving up to four times the outreach capacity compared to traditional dialing methods, ideal for teams focused on scaling their prospecting.
Conclusion
As the real estate landscape becomes increasingly competitive, agents can no longer afford to rely on instinct or outdated systems. The difference between agents who hit quota and those who exceed it isn’t just hustling; it’s the tech stack behind them. AI-powered CRMs and cold calling tools are offering agents unprecedented leverage: the ability to analyze lead behavior in real time, automate entire client journeys, and respond faster than the competition.
Tools like Freshsales, kvCORE, and Pipedrive aren’t just organizing contacts—they’re proactively nudging agents to follow up at the right time, with the right message. Meanwhile, platforms like Convin.ai, Kixie, and Mojo Dialer are turning every cold call into a data-rich opportunity, complete with sentiment scoring, objection tagging, and live coaching.
FAQs
1. What is the best AI CRM for real estate agents in 2025?
Freshsales, kvCORE, and Pipedrive top the list due to their intelligent lead scoring, automation features, and real estate-specific integrations.
2. Can AI really improve cold calling for realtors?
Yes. Platforms like Convin.ai and Kixie use real-time transcription, sentiment analysis, and objection handling to boost lead conversion and reduce rejection rates.
3. Do AI CRMs integrate with MLS and IDX systems?
Most top AI CRMs, like kvCORE and Realvolve, offer seamless MLS/IDX integration, allowing real-time listing data sync with lead workflows.
4. How do AI dialers help new agents ramp up faster?
AI dialers provide live coaching, call analysis, and guided scripts during calls, enabling new agents to improve performance and confidence in less time.
5. Are AI tools expensive for small real estate teams?
Many platforms offer tiered pricing and ROI-based models, making them accessible to solo agents and small brokerages looking to scale efficiently.
